03 August SUMOL - Proudly A Portuguese Soft Drink
Sumol is a drink that preserves and enhances its unique flavour. It’s not just a refreshing drink – it’s an invitation to celebrate authenticity. From generation to generation, resisting all the social and economic transformations to which it is exposed, this is a brand that reminds us that it is possible to go far when we are true to ourselves. With more than 60 years of history, Sumol was born in 1954. The brands´ name is the combination of the words “Sumo” (Juice) and “Sol” (Sun), Sumol brand presented itself to the market as a fruit juice specialty, without dyes or preservatives, slightly carbonated and with fruit pulp in suspension. It was the first pasteurized fruit juice drink in Portugal and the first to become famous on Portuguese television. Sumol is bigger than its physical product characteristics, it is a brand that, due to its entrepreneurial spirit, faces life in an optimistic way.